This Privacy Policy outlines how we collect, use, and share your personal data when you visit or make a purchase from Rush Inside (the "Website").
INFORMATION COLLECTION
As you explore our Website, we automatically gather certain data about your device, which includes details about your web browser, IP address, time zone, and some cookies installed on your device. We also track information on the individual web pages or products you view, websites or search terms that directed you to the Website, and how you interact with the Website. This data we gather automatically is known as "Device Information".
The methods we use to collect Device Information include:
– "Cookies", which are data files stored on your device or computer, often including an anonymous unique identifier. For more details about cookies, and how to disable them, visit http://www.allaboutcookies.org. – "Log files" that trace actions taking place on the Website, collecting data like your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps. – "Web beacons", "tags", and "pixels", which are electronic files used to track information about your Website browsing habits.
In addition, when you make a purchase or attempt to make a purchase through the Website, we collect certain information such as your name, billing address, shipping address, payment details (including credit card numbers), email address, and phone number. This is what we refer to as "Order Information".
"Personal Information", as referred to in this Privacy Policy, encompasses both Device Information and Order Information.
USAGE OF YOUR PERSONAL INFORMATION
The Order Information we gather is generally used to process any orders placed through the Website (including handling your payment information, organizing shipping, and providing you with invoices and/or order confirmations). We also use this Order Information to:
– Interact with you; – Screen our orders for potential risks or fraud; and – Share information or advertising related to our products or services, consistent with your shared preferences.
We utilize the Device Information that we collect to help us screen for potential risks and fraud (specifically, your IP address), and more broadly to improve and optimize our Website (for example, by creating analytics about how our customers browse and interact with the Website, and to assess the efficacy of our marketing and advertising campaigns).
DISCLOSURE OF YOUR PERSONAL INFORMATION
We share your Personal Information with third parties to assist us in using your Personal Information, as outlined above. For instance, we also employ Google Analytics to help us understand how our customers use the Website. You can find more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Furthermore, we may share your Personal Information to comply with relevant laws and regulations, to respond to a subpoena, search warrant or other lawful information requests we receive, or to safeguard our rights.
TARGETED ADVERTISING
As stated above, we use your Personal Information to offer you advertisements or marketing communications we believe might be relevant to you. To understand more about how targeted advertising works, you can visit the Network Advertising Initiative’s ("NAI") educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt-out of targeted advertising by using the following links:
– Facebook: https://www.facebook.com/settings/?tab=ads – Google: https://www.google.com/settings/ads/anonymous – Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Moreover, you can opt-out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at http://optout.aboutads.info/.
DO NOT TRACK
Please be informed that our Website's data collection and use practices do not alter when we see a Do Not Track signal from your browser.
YOUR RIGHTS
As a European resident, you have the right to access personal information we hold about you and to request correction, update, or deletion of your personal information. To exercise this right, please contact us using the information below. Note, we process your information to fulfill contracts we might have with you (for instance if you make an order through the Website), or to pursue our legitimate business interests listed above. Also, your information will be transferred outside of Europe, including to Canada and the United States.
DATA RETENTION
We will keep your Order Information for our records unless and until you request us to erase this information.
UPDATES
From time to time, we may revise this privacy policy to reflect changes to our practices or for other operational, legal, or regulatory reasons.
CONTACT US
For more information about our privacy practices, questions, or if you want to lodge a complaint, kindly get in touch with us via email at support@rushinside.com or call us at +1 (709)-309-1351